Why dry January?

Max and Paul sit at the table.

Max, drinking a beer: You don't kick someone that's already down, like our struggling breweries. A shame.

It's covid time! Do you expect me to sit at home and watch tv sober?!

New year calls for new beer! And look, it's also a new month!

Max: No... why anyway?

Paul: Oh my, maybe next year we'll have more luck with and more motivation for a dry January...