Paul shows a can.
Paul: Look what I found at the store: beer flavored candy!
Paul: It's non-alcoholic, but still I bet Mothers Against Whatever organizes a protest.
Max: They better...! It's a scandal!
Max: Beer flavored! Stout? Amber? Wit? With such unqualified descriptions we'll just raise a bunch of "eh, whatever" Lighty Light drinkers.